At Kran, we understand the importance of giving back to the society and our CSR initiatives are primarily focussed on helping the maximum number of people in the most effective manner. We, as a team with social commitment built into its core values, are engaged in a range of social activities that can help in the betterment of the population facing any issues or crisis. Our efforts are focused on lending a helping hand to those in need, traversing across different sections of the society.
The COVID-19 pandemic has had a significant impact on all our lives and as the world responds to this outbreak; our special thoughts are with the affected people and our heart goes out to the health care workers, police department and other front-line workers, who are relentlessly working to save human lives.
During this pandemic, KRAN has worked diligently to provide IT and consulting solutions for the people and the governments. We have supported a State Government in this regard, utilizing IT platforms for reaching out to its stranded people in other states, helped in the tracing and monitoring of quarantined / infected patients, ensured financial assistance to the stranded people in other states of India as well as to those who are stuck abroad and running short of finances, etc. KRAN has implemented these projects successfully in record time, helping more than one million people impacted by this disaster. These initiatives emerged as one of the most important crisis management tools for the administrators.
Following are the key initiatives from KRAN during this crisis period:
Long Term Initiatives
We understand that CSR is a continuous activity for all the socially responsible organizations. In that context, we do have long term programmes and initiatives to cater to the needs of the society. With the sheer population size of India, its cultural, geographical, and numerous other regional challenges, it is not feasible for any Government to address every single human suffering happening during the current pandemic situation all alone. Hence, we have launched a digital platform that helps in reporting the immediate needs/ issues of the people who are in crisis to relevant stakeholders to take action. We have also conceived an IT solution aimed to connect donors/ organisations who can donate their services/ funds to deserving beneficiaries.
Following are the digital platforms:
KRAN has already been working on extending its services across the country with various state governments and NGOs.